Assembly Media, Inc.
Part of the Edelman family of global companies, Assembly is a marketing and communications agency built to serve Microsoft in advancing its mission to empower every person and every organization on the planet to achieve more.
From media relations and social media to data & analytics and influencer collaborations, we seamlessly integrate various capabilities to develop stories that earn attention.
We’re proud to be Microsoft’s agency partner across its Brand social channels; the global PR agency for Xbox; and the influencer agency of Xbox, Surface, Microsoft 365, and Windows; we also help several executives engage critical stakeholders and raise their visibility.
As a social copywriter, I specialize in developing precise and impactful social copy for technical products across the entire range of Microsoft business units on social media.
My responsibilities include crafting engaging post copy and concise content tailored to a variety of target audiences in both B2B and B2C.
I closely collaborate with designers to integrate my copy into templated designs and assets, ensuring a cohesive and effective communication strategy.
Recent successes include writing copy for a 14th birthday post for Azure on their LinkedIn and X (Twitter) channels, resulting in some of their highest engagement on a post in recent memory.
Some LI stats: 999 likes, 83 comments, 184 reposts
Some X stats: 76.7K views, 44 comments, 193 reposts, 561 likes, and 20 bookmarks